Tips For Best SEO
Tips For Best SEO
Menonim Menonimus
Tips for BEst SEO is a treatise on how a beginner can be introduced to SEO strategies in a very easy and comprehensive way.
New Intenet Editon
Tips For Best SEO
Growhills Publishing
Kamalpur, Barpeta (Assam)
DTP by Adid Shahriar
Tips For Best SEO
Tips for Best SEO
Introductory
The term ‘SEO’ is an acronym for ‘Search Engine Optimization’. SEO has a relationship with search engines. The main purpose of SEO is to bring an article (page / document, image etc.) to the first page of Google according to the rules of a search engine (Google). It is divided into two types: On Page SEO and Off Page SEO. On Page Seo is to write the type of article that Google likes and Off Page Seo refers to that links or backlinks that we build with other web sites.
There are many programs in search engines to help find any of the most accurate information. Programs that work to get the right sites to the forefront by reviewing some relevant sites. Search engine programs conduct this review based on several topics.
In simple terms like website content, unique and relevant information, site structure, design etc. SEO means optimizing the site according to the criteria by which search engines rank sites and publish results. If we can do SEO succesfully to a site, the site will come out on top with specific keywords. This means that the process used to bring a website to the top of a search engine results is called SEO.
Website visitors increase when the website tops the search results. As a result, income also rises. Suppose someone searches for something by typing in a Google search and the results show website results from millions of Google search organizations. But in this case, the person will choose one of the organizations whose names he will get first. As a result, if we search, the organization that is coming above all will get more visitors and also earn more. There are two types of SEO– On Page Optimization and Off Page Optimization. Let us talk about them below:
Tips For Best SEO
A. On Page SEO optimization?
In this competitive era of ours, it has become more difficult to pursue a career in the blogging profession. Today, people are easily getting thousands of information or good content on any topic, subject or niche on the Internet. In this case, if we are not careful about search engine optimization, it will be very difficult for us to get enough traffic or visitors from Google searches.
Simply, by writing good unique content and using the right SEO and optimization techniques, we can get traffic from Google search. It is to be noted that the better we apply On Page SEO techniques there is better chances of getting visitors and traffic from search engines to our blog.
The job of On Page SEO is to optimize our blog and blog content for search engines through various mediums.
In this case, each optimization technique performed is limited to the blog. That is, SEO techniques that can be used from within our own blog or website are called “On Page SEO techniques”.
In this way, search engines can better understand the content and information of your blog.
Some years ago, On-Page SEO or blank SEO, we used to think of “using a lot of keywords in blog articles”. However, with the unlimited use of keywords in blog articles, we could easily indicate a Google search and there was no need to do anything else.
But with the passing of days, the technology is developed and the search engine bot is also walked ahead. As a result, in the current years, SEO should not be done using unlimited keywords. If done it is called ‘over keyword optimization’ or ‘keyword stuffing’.
The importance of keywords in the article is still there, however, if we use the same number of keywords, Google will penalize our blog the next time (about 1 to 2 months later). As a result, our keyword optimized articles will no longer appear in Google searches.
Therefore, on the page SEO nowadays, keywords related to the topic of the blog article should be used in a limited number and in some urgent places in general, and when it is done so it is called “SEO Friendly Article”.
In some parts of the article, using naturally targeted keywords is more profitable.
First of all, you have to use the title of the article. Then, use the keyword in the article’s Permalink URL. Now, in the first paragraph of the article, you have to write your target keyword or sentence once or twice.
And after that, it is important to use one to two targeted keywords in H2, H3 and H4 Tag used in the article.
`In this way, by using keywords focused on certain areas of our article, we can easily explain our content to Google search engines. And as a result, our content will be optimized much better for search engines.
Additionally, there are many other topics and techniques that we should keep in mind while doing On Page SEO. Some of such techniques are-
Tips For Best SEO
1. Optimize content for search intent
SEO optimization on the page means creating “SEO friendly articles”. Now Google search engine bots have become more and more advanced, and it can easily understand what we are writing. So, simply using more keywords in a blog article will not work.
If a user wants to know information about a topic through Google search, then we have to pay attention to it and write the article accordingly.
First of all, we have to use various keywords, words, sentences and search terms related to the topic of the article while writing articles for our blog.
I mean, suppose I am writing an article on “Whatsapp in Bangla”. Now, if I am trying to create “SEO friendly articles” by using the word ‘Cocacola’ again and again in different parts of the article, we are all wrong. Because Google considers such articles to be of “low quality”. As a result, there is no chance of coming any traffic or visitor to our blog from Google search engine.
Here listen to how I optimize my articles for SEO.
If I am writing an article on the subject “What is SEO” I use some words or phrases related to my main keyword in the article instead of using the word ‘What is SEO’ again and over agian. For example, I use “What is SEO”, “SEO English Tutorial”, “What is On-Page SEO”, “How to do SEO”, “Search Engine Optimization”, “SEO Tips”, “English SEO Course” etc. .
In this way, the Google search engine can easily understand the subject of our article.
Since I have used various keywords related to SEO in my article, the opportunity to rank my article on various topics related to SEO in Google searches will increase.
In this new process of SEO, we will not use any keywords again and again. Therefore, never be afraid of keyword optimization in such way in articles and Google will never penalize your blog.
Tips For Best SEO
2. Improve website loading speed
About half of our bloggers have no problem with the page loading speed of a website, I know that very well. Have you ever clicked on a link to a website of Google’s search results that took a long time to load or open? If you are like me, you might also go to such a slow loading website by pressing the back button of the mobile. Google is well aware that a slow-loading website is not liked by anyone. Because, when a website takes a long time to open, that situation is very annoying for everyone.
Therefore, the page loading speed (page speed) of a website is now considered as a very important ranking factor of Google. So, first of all, we should check the loading speed of our blog or website.
We can use ‘Google Page Speed Insights’, ‘tools phatt’, ‘gtmetrix’ to check the page loading speed of a blog or website. If the loading speed of our blog is more than 3 seconds, then we need to work on the “page loading speed” of our website. Because Google never likes a slow website. Resultantly the likelihood of traffic or visitors coming from Google will be reduced by 75%. Furthermore, even if our content or articles are shown on Google’s first search results page, 80% of visitors will leave your website immediately due to the time it takes to open the website.
To speed up website page loading we have to use some speed optimization techniques, such as–
(a) Before uploading images to a blog article, you must compress each image. For this, we can use the image compressor tools. Remember that images uploaded to a blog or website must not exceed 50kb in size. Reduce the image size as much as possible and upload it to the blog.
(b) Use hosting from a good cloud web hosting company. The better the hosting server of your blog, the faster your blog pages will load.
(c) You must use CDN (Content Delivery Network). In this case, it would be more convenient to use Cloudflare.
(d) Use a lightweight, clean, and fast theme. If you are using WordPress, you can use the theme ‘wpastra’, ‘generate press’ or ‘Genesis Framework’. They are recognized as the fastest and best themes in WordPress.
(e) If you have created a blog using WordPress, then you should use the caching plugin.
Also, in the case of WordPress blogs, you should use optimization plugins like “WP Fastest Cache”, “WP Rocket”, “WP Super Cache”, “W3 Total Cache” or “WP-Optimize”.
This is how we can speed up our website’s page loading speed by using some small techniques to improve the on-page SEO of the blog.
Tips For Best SEO
3. Use alt tag for images
Google does not automatically understand the images (s) we upload to blogs or blog articles. Therefore, we can use the “alt tag” to convince Google about the images used in our article. This will make it easier for Google and other search engines to understand what an image is and increase the likelihood of getting traffic from Google image search.
In the case of on-page SEO optimization, the use of alt tags in images is very important.
And, instead of these image alt tags/texts, we can optimize the content for better SEO by using our own targeted focused keywords.
4. Simple and readable content
Remember, the quality of the content and articles of your blog must be of the best quality. Today, the Internet contains thousands of content or information on any subject. So, if the article we write is difficult to read or understand, visitors to the blog will be back in a few seconds. As a result, high bounce rates will have a bad effect on our blog.
Therefore, write the content in your blog in a simple and simple way so that anyone can read and understand it very easily. Also, write the article in short paragraphs. Because readers like to read short paragraphs. Then provide complete information related to the topic of your article. The more time your visitors spend reading your article, the lower the bounce rate and the better your article’s ranking in the Google search engine.
Therefore, always write articles on the blog in such a way that visitors or readers are very interested in reading your content and have no difficulty in reading your writing.
Tips For Best SEO
5. Use internal linking technology
While writing an article on your blog, the process of providing links to other articles related to the topic or keywords of your article is called “internal linking of articles”. And in blog articles, these types of links are called “internal links”. For example, If I am writing an article about ‘You tubing’, I can provide links to other articles about ‘You Tubing’ in the same article. In this way, people visiting your blog will be able to know a lot about a particular topic and the “bounce rate” of your blog will be reduced.
6. Post Regularly
You also need to keep in mind how many articles you are publishing in your blog. Google prioritizes blogs that publish regular, high-quality articles. So, keep trying that you are publishing at least 3 good articles on your blog every week.
Furthermore, blogs that do not publish regular articles, say only 2 to 3 articles a month, are of lower quality in the eyes of Google. And, Google does not rank these types of under-updated blogs well in its SERP. Therefore, if you want to get a good amount of traffic or visitors from Google Search Engine, then you have to regularly publish new content in your blog. In the case of on-page SEO, it is very important to pay attention to it.
Remember, the sole purpose of on-page SEO is to optimize your blog articles for Google or other search engines.
Tips For Best SEO
B. Off-Page Optimization (Off-Page SEO)
Off-page optimization is what we call link building. In other words, to get a website to the top of search engines, linking to other websites related to that website is called ‘link building’ and the whole process of link building is Off-Page Optimization. In a word, off-page optimization is the promotion of a website on another website related to that site.
On-page as well as off-page optimization is very important for any website.
To bring a website to the forefront of search engines, first off-page optimization is required. If you are the owner of a site then your intention is to exhibit your product or service to more customers. And it can be easily done by using liking your website to another website of the same kind. This will increase the promotion of your product or service. So I can say that off-page optimization is very necessary to fulfill the purpose of creating your site.
Tips For Best SEO
There are numerous benefits of Off Page Customizations, as—
1. Off-page optimization can increase the page rank of any website.
2. Off-page optimization is necessary to increase traffic to a site.
3. Off-page refers to link building so off-page optimization is required to link one site to another.
4 Off-page optimization is necessary for the promotion of any site.
5. Online promotion requires off-page optimization and if it is advertised online, the financial cost is very low. This means that through off-page optimization, you can easily promote your product or services at a very low cost. As a result, you can easily benefit a lot by promoting your product or service online.
Off-Page SEO requires a specific network of websites that are linked to another website. We say that link building is the relationship between two related websites which is active.
There are some Requirements for Off-Page Optimization, as–
1. learn link building methods
2. know web browsing
3. a computer
4. have a good idea about MS word
5. Internet line.
Apart from the above, there are some other things that you need to know. As Google Panda. It is very important to know about Google Panda for link building. Google is the most popular search engine in the world. So if any website comes first in this search engine then there is likely to be more traffic on that site. That’s why you need to know about Google Panda which is a kind of algorithm. This is an updated version of Google Penguin.
The specialty of Google Panda is the service or product of the site that Google Panda owns. For example, if you search for free Avast antivirus in the search box of search engines, then many related web sites will appear. Some sites have a free download of Avast Antivirus, but even if you click there, you have to register here, whether it is with dollars or money. So note that even though the free download is written here, you have to do something that is not related to the keyword or the content. Google Panda does not support all these things. And Google Panda’s relationship with off-page or link building is that when you link one site to another, both sites belong to the same category or content. Google Panda does not like anything copied from another site.
These, as discussed above, are all about SEO tips in a nutshell. Hope that my readers would be benefited with this article. (Edited) 0 0 0.
Tips For Best SEO
Books of Composition by M Menonimus:
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- Notice Writing
- Passage Comprehension
- The Art of Poster Writing
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- Report Writing
- Story Writing
- Substance Writing
- School Essays Part-I
- School Essays Part-II
- School English Grammar Part-I
- School English Grammar Part-II..
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